WHAT ON EARTH IS DECIEM?
Known as “The Abnormal Beauty Company”, DECIEM is the parent company of The Ordinary, NIOD, and other beauty brands & is an industry disruptor with a science-first approach to innovation. DECIEM was Co-Founded in 2013 by the late Brandon Truaxe, a visionary who set out to change the beauty industry through authenticity and transparency. He developed DECIEM to be a happy family (of people and beauty brands), rooted in kindness, creativity, diversity, and respect, alongside Co-Founder, Nicola Kilner.
We are growing rapidly and we’re looking for someone who shares this vision and wants to grow with us!
WHAT WE’RE LOOKING FOR
We are looking for a brand builder who is passionate about supporting the growth of The Ordinary. Reporting into the Head of Brand of The Ordinary - Global, this individual will focus on managing campaigns for the brand’s hero products and treatments, in addition to those that amplify the brand voice.
This hybrid position will be based out of our head office in Toronto.
WHAT YOU’D BE DOING IN THIS ROLE
- Responsible for owning the management of integrated brand campaigns from strategy through launch, and leading cross-functional work to deliver on the overall brand objectives for the Ordinary and company as a whole.
- Build strong, detailed & impactful creative briefs and work closely with the internal Design team to bring to life creative concepts which generate awareness while respecting the brand’s identity and tone of voice
- Lead the creation and development of an ‘always-on’ playbook for the brand’s most-loved products, along with a calendar of dedicated 360 campaign pulses for these best-sellers.
- Lead and own brand-specific agile reactive moments as assigned, to ignite talkability and interest in our products and ensure success and relevance of the brand.
- Brainstorm, brief and execute campaigns that go beyond product to use the brand voice to generate talkability.
- Present and communicate often to cross-functional teams, including Digital, Retail, Regional Brand Leads, Scientific and Senior Leadership, to introduce campaigns, strategize plans, track progress and analyze results
- Support in the delivery of strategies that aim to retain existing consumers and create new customers.
- Produce well-designed decks such as ‘toolkits’ to deliver all campaign assets and plans in an organized matter to be used by downstream team members across the world
- Submit detailed briefs for specific asset needs including video, educational graphics and paid digital. Track the progress of these closely with the design team to ensure delivery timelines are met
- Proofread a range of assets to uphold a consistent tone of voice, including video scripts and campaign copy
SKILLS AND QUALIFICATIONS NEEDED TO GET THE JOB DONE
- Proven delivery of successful integrated, omnichannel brand campaigns is essential
- Proven execution of innovative content management and creation
- Strong ability to manage projects from end-to-end, including timeline tracking, stakeholder engagement and problem solving
- Ability to write a strategic creative brief from a blank page
- Solid organization and time management skills. Detail oriented with an ability to focus and work efficiently when a variety of tasks are being presented at once
- 4+ years experience in a brand management or equivalent role, ideally with a global brand in beauty or CPG
WHAT YOU’LL BE GAINING BY JOINING OUR TEAM
There’s a lot of good stuff that comes along with being a DECIEM team member. Here’s a few of our favourite perks and benefits, in no particular order…
- Generous Vacation & Personal Days, plus additional time off for volunteering in your community, voting, peaceful protesting, celebrating your birthday, and more.
- 6 months of paid time off for new parents (inclusive of all genders).
- Unlimited access to an Employee Assistance Program that includes mental health care, mindfulness programs, and more.
- Access to Development Grants & a LinkedIn Learning membership to help you keep growing and learning.
- First dibs on new products.
- A generous discount on DECIEM products for you, your family, and your friends.
BUILDING GROWTH TO POWER GOOD
We are a People First company that lives by our core values to…
- 😊 Do the right thing
- 💡 Create impact
- 🌱 Respect small things
- ❤️ Care too much
- 🚀 Be the future
These values continue to guide us in all that we do. Along the way, we’ve been honoured to win some pretty incredible awards, including a CEW Achiever Award, Best Skincare Brand at Sunday Times Style Beauty Awards, and Most Popular Sustainable Brand by The Cosmetify Index Global. We’re still blushing!
SUSTAINABILITY AND SOCIAL IMPACT
DECIEM’s objective is to build growth and do good things while prioritizing people, animals, and the Earth.
Our Sustainability strategy is focused on fighting climate change, improved waste management, responsible packaging, responsible sourcing and product lifecycle, and water conservation.
In 2020, DECIEM established the Good Fund to support both large and grassroots charities in response to global events.
CREATING A HUMAN WORLD OF BEAUTY
DECIEM is committed to diversity, equity, and inclusion (DEI) by creating meaningful, measurable change in the lives of our team members and in the communities where we operate. Achieving equality is critical to DECIEM and our future. You can learn more about our DEI commitment in our open letter, "Belonging is the Destination, Change is the Journey".
DECIEM is an equal opportunity employer. We prohibit discrimination based on age, colour, disability, national origin, race, religion, sex, gender, sexual orientation, and any other legally protected class in accordance with applicable federal, provincial and local laws. We are also committed to creating and maintaining an inclusive and accessible workplace. If you are contacted to be part of our recruitment process and require accommodation, please let us know.
WANT TO JOIN US?
Thank you for reading the whole thing! If you liked what you heard, kindly send us your resume. We really appreciate your effort in applying for this position. However, only those who have been shortlisted for interviews will be contacted. <3
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